How The PIE Helped Uni-Life Generate £120,000 More in Leads After a PIE Webinar
Industry
Technology
Challenge
Uni-Life identified a need to accelerate lead generation and broaden their engagement with higher education institutions. The company recognised the challenge of reaching a wider audience in a competitive marketplace, where innovative approaches to university partnerships and student engagement are essential for sustainable growth.
Results
By participating in a PIE webinar, Uni-Life achieved a substantial increase in lead generation, securing an additional £120,000 of new leads. This outcome reflects the effectiveness of targeted sector events and strategic collaboration in driving engagement within the higher education sector.
Key Product
PIE Webinar
Partnering with The PIE enabled Uni-Life to expand the pool or potential leads quickly. We realised ROI quickly after the webinar and intend to do more.
Kasper Baars
Sales Director @ Uni-Life
During CBIE several representatives from institutions in Canada came up to me to say that they had seen The PIE Webinar and several of those institutions are now in our pipeline
Kasper Baars
Sales Director @ Uni-Life
About the Client
Uni-Life connect and empower students through a dynamic community platform that supports them at every step of their university journey—from enrollment to graduation.The Challenge
Uni-Life, a company dedicated to helping universities engage students from admission all the way to graduation, was seeking to significantly expand its reach. Despite offering an innovative solution connecting future students to each other through digital communities, Uni-Life faced challenges in generating a higher volume of quality leads in a crowded and competitive environment. With increasing expectations from university partners and the need to demonstrate measurable impact, Uni-Life identified the necessity for a strategic approach to scale their lead generation efforts.
The Solution
Recognising the potential to expand their network, Uni-Life explored various industry engagement opportunities and identified The PIE webinar as a high-impact platform. The decision to participate was driven by the opportunity to present their partnership model to a targeted audience of higher education professionals. The alignment between The PIE's sector expertise and Uni-Life's offerings made this collaboration a natural fit. As Kasper Baars, Director of University Partnerships at Uni-Life, noted: "Participating in the PIE webinar was a game changer for us, leading to an impressive increase in our leads." By leveraging the webinar's reach and The PIE's sector credibility, Uni-Life was able to position its solutions effectively and engage a broader pool of prospective partners.
The Results
Following the PIE webinar, Uni-Life experienced a remarkable surge in new leads, generating £120,000 of additional LTV leads. This success underscored the value of targeted sector events and the importance of strategic visibility in the higher education marketplace. The outcome demonstrated Uni-Life's ability to connect with universities at scale and highlighted the role of The PIE in facilitating impactful engagement between solution providers and institutional stakeholders.
